Category Archives: Marketing

Artificial Intelligence in Marketing and Advertising – 5 Examples of Real Traction

In the hundreds of researcher and executive interviews we’ve been fortunate enough to conduct in the last three years, few artificial intelligence applications are brought up more than marketing and advertising. During talks with execs and researchers from companies ranging from Facebook to Baidu, and IBM to AT&T, marketing has been a perennial theme in conversations of AI’s hottest applications. This article aims to serve as a kind of executive primer for the intersection of AI and marketing, and the article itself has been broken into three distinct sections for that…

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